GTM MCP Server
Add 10 AI-powered sales tools + 6 interactive UIs directly to Claude. Research companies, draft outreach, handle objections - with rich visual interfaces.
Interactive UIs
MCP AppsWhen used with Claude Desktop, these tools display rich interactive interfaces directly in your conversation.
Email Composer
Interactive email editor with tone selection, live preview, and one-click copy
draft_cold_emailLinkedIn Message Card
Message builder with character count and connection type tabs
draft_linkedin_messageCompany Research Card
Structured company data with expandable sections and checklists
research_companyLead Profile
Lead profile with personalization hooks and social links
research_leadObjection Handler
4-step objection response framework with practice mode
handle_objectionSequence Timeline
Visual timeline of follow-up emails with copy per step
create_follow_up_sequenceHow it works
When you call a tool like draft_cold_email in Claude Desktop, an interactive composer UI appears with tone selection, live preview, and copy buttons. In Claude Code, you get the same great text output - the UIs are a bonus for Desktop users.
10 Sales Tools
research_companyResearch a company for sales outreach - finds key info, news, pain points, and outreach angles
research_leadResearch a specific person/lead - background, interests, talking points
draft_cold_emailDraft personalized cold emails with multiple versions and tones
draft_linkedin_messageDraft LinkedIn connection requests and messages
handle_objectionGet strategic responses to sales objections
generate_cold_call_scriptGenerate cold call scripts with openers and objection handling
generate_discovery_questionsGenerate discovery questions tailored to prospect and deal stage
create_follow_up_sequenceCreate follow-up email sequences for re-engagement
build_value_propositionBuild tailored value propositions for different personas
analyze_competitorAnalyze a competitor and generate competitive positioning
Agentic Workflows
Multi-step workflows that orchestrate tools together for complete sales motions.
prospecting_workflowMulti-stepComplete prospecting package: research, contacts, email, LinkedIn, discovery questions
account_strategyEnterpriseFull account strategy with stakeholder mapping and engagement plan
competitive_deal_workflowCompetitiveCompetitive intelligence, positioning, landmines, and win plan
full_sales_cycleCompleteEnd-to-end orchestration from cold outreach to close
reengagement_workflowWin-backRe-engage stalled deals with fresh angles and sequences
objection_battlecardObjectionsComprehensive responses for 24+ common objections
Installation
Clone the Repository
git clone https://github.com/Prospeda/gtm-skills.git cd gtm-skills/mcp-server
Install Dependencies
npm install
Build the Server
npm run build
Configuration
For Claude Code
Add to your project's .claude/settings.json:
{
"mcpServers": {
"gtm": {
"command": "node",
"args": ["./mcp-server/dist/index.js"]
}
}
}For Claude Desktop
Add to ~/Library/Application Support/Claude/claude_desktop_config.json:
{
"mcpServers": {
"gtm": {
"command": "node",
"args": ["/absolute/path/to/mcp-server/dist/index.js"]
}
}
}Replace /absolute/path/to/ with the actual path where you cloned the repo.
Usage Examples
Research a Company
Use the research_company tool to research Stripe for potential outreach to their engineering team.
Draft a Cold Email
Use draft_cold_email for: - Recipient: Sarah Chen, VP of Sales at Acme Corp - Pain point: manual CRM data entry - Product: AI-powered CRM automation - Tone: professional
Handle an Objection
Use handle_objection for: - Objection: "We're happy with our current solution" - Context: Enterprise deal, they use Salesforce - Product: Next-gen sales intelligence platform
Run Full Prospecting Workflow
Run the prospecting_workflow prompt for: - Company: Notion - Persona: VP of Revenue Operations - Product: Revenue intelligence platform
Competitive Deal Strategy
Run the competitive_deal_workflow for: - Company: TechCorp - Competitor: Salesforce - Product: Modern CRM platform - Deal stage: Evaluation
Pro Tips
Best Practices
- Provide detailed context for better outputs
- Use workflows for complex multi-step tasks
- Chain tools together for custom workflows
- Review and personalize before sending
Power User Tips
- Combine with web search for real-time research
- Use full_sales_cycle for new accounts
- Run competitive_deal_workflow in bake-offs
- Create custom prompts combining tools
What is MCP?
Model Context Protocol (MCP) is an open standard that allows AI models to connect to external tools and data sources. It's how Claude Code and Claude Desktop can be extended with custom capabilities.
The GTM MCP Server adds sales-specific tools that help you research, write, and strategize without leaving your development environment.
Learn more about MCP